PEER INTO THE
Wishing Well
a consulting business born from the shared belief access should feel like belonging—and no one should be left outside the castle gates.
Wishing Well Collective is a disability- and queer-owned consulting studio reimagining access in the beauty and fashion industries (and beyond).
Founded by former Special Educator and disabled creator Ashton McGrady and Occupational Therapist and creator Kailey Waskall, their work bridges clinical insight, lived experience, and creative strategy to help brands build access into the heart of what they do.
We offer accessibility audits, strategy sessions, educational workshops, downloadable resources, and content collaborations that center disabled consumers at every stage.
From packaging to product development, brand activations to social media, we help our clients move from performative inclusion to meaningful, lasting change.
At Wishing Well Collective,
access isn’t just a checklist.
It’s a commitment. A collaboration.
A wish we're working to make reality, every single day.
Meet the Founders
ASHTON
ASHTON
Meet Ashton!
Ashton is a queer, disabled creator, educator, and co-founder of Wishing Well Collective. With over six years of experience in the disability space, including her background as a former special educator, she brings both lived and professional expertise to every project she touches.
Since 2019, Ashton has built a vibrant online platform rooted in accessibility, beauty, fashion, and education.
Her content sparks vital conversations and has opened doors for partnerships with brands like Tilt Beauty, Anthropologie, TORRID, Skinfix, and the American Foundation for Suicide Prevention (AFSP), where she is always pushing for more inclusive practices and authentic representation.
She’s especially passionate about making accessibility feel less clinical and more connected. Through Wishing Well Collective, Ashton helps brands bridge the gap between intention and impact, blending strategy with storytelling to reimagine what access can look like.
KAILEY
KAILEY
Meet Kailey!
Kailey is an occupational therapist, content creator, and co-founder of Wishing Well Collective.
With a Master of Occupational Therapy and years of experience in disability-affirming care across a wide range of diagnoses and support needs, she brings both clinical insight and creative perspective to every project.
As a creator, Kailey shares approachable, educational content about accessible beauty, adaptive tools, and inclusive design.
She’s collaborated with accessible beauty brand, Tilt Beauty, consulted with major beauty companies and financial institutions, and has partnered with SeeMe Index to further accessibility in the industry.
At Wishing Well Collective, she helps brands reimagine packaging, products, activations, and campaigns through the lens of universal design, always centering disabled consumers in the process.
Kailey is passionate about making accessibility feel empowering rather than overwhelming, and she believes that design done right can be both functional and magical.
At our core we believe:
Design Can Be Magical
Function and beauty aren’t opposites—we help brands create both.
Access Is for Every Body
Access should never be conditional. Everyone deserves to feel welcomed and seen.
Progress Over Perfection
We meet you where you are—and move forward with care, creativity, and courage.
Storytelling Is a Tool
For change. We use narrative to reimagine what’s possible and invite others into it.
Ready to Make Some Magic Together?
Take the step. Make the wish.
Together, we can create something more inclusive, more intentional, and truly magical.